Annual campaign returns emphasising importance of driver eyesight
Image credit of visionanddriving.info/isyourvisionroadworthyresources
The British road safety sector are being urged to support ‘Is Your Vision Roadworthy?’, the National Driver Eyesight Campaign, running from today, 26 October to 8 November 2026 as part of Operation Insight.
The annual campaign highlights the importance of good eyesight for safer driving, encourages regular sight tests and helps police identify drivers who do not meet the legal eyesight standard.
Local authorities, road safety professionals and partner organisations can get involved through roadside checks, awareness events, community engagement and local publicity.
How to get involved
Police forces are encouraged to carry out 20-metre number plate eyesight tests where operationally appropriate. Checks can follow road traffic collisions, form part of investigations into moving traffic offences or careless and dangerous driving, or respond to reports of poor driving.
Checks may also be appropriate when a driver fails to stop promptly when requested or appears not to see or comply with traffic signs, as well as during dedicated roadside eyesight testing operations.
Road safety partnerships and other organisations can support the campaign by sharing its messages, organising awareness activities and distributing materials through local networks, social media and their websites.
Campaign resources available
An online toolkit provides resources to help organisations plan and promote their involvement.
It includes campaign guidance, an online results return form, a template press release, social media graphics and suggested posts, posters, flyers and website content. Welsh-language graphics are also available.
The toolkit is available on the Is Your Vision Roadworthy? campaign resources page, using the password IYVR26.
Organisations are asked to use #IsYourVisionRoadworthy when sharing campaign content on social media.
Recording campaign results
Police forces and other participating organisations carrying out eyesight checks are asked to submit their results using the supplied spreadsheet or official online form.
Submissions must include all requested data. Locally created spreadsheets, alternative formats and headline totals alone cannot be included in the campaign analysis.
Consistent reporting will help build a national picture of the findings and inform future road safety activity.
The previous year’s report is also available on the campaign website.
Support for local awareness events
Organisations planning awareness events can explore inviting an optometrist, potentially with mobile eyesight testing facilities.